Archived; click post to view. Excerpt: Target Clients with Direct Mail Marketing List Marketing is an integral part of customer expansion for businesses serving any industry. While there are several forms of prospecting, direct mailers are a type of advertising material where messages and fliers are sent to potential customers via the mail. Because of [...]
Creating Effective Mailing Lists
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A small business can take advantage of marketing services provided by the SBA, or small business association. Targeted Mailing Lists are usually free or inexpensive. Locally focused businesses can inquire for lists at the Chamber of Commerce, while the internet can be utilized to access thousands of focused mailing leads.